The Alpha Programme
Revenue Durability Assessment
The Alpha programme starts with a one-time Revenue Durability Assessment™ that establishes your initial Revenue Durability Score™. This identifies customer-led growth opportunities and revenue risks, benchmarks your innovation reputation, and provides the foundation for ongoing Predictive Intelligence. This usually takes around 30 days to complete.
This includes:
- Revenue Durability Score™
- Customer Validation Visibility™
- Customer opportunity and risk analysis
- Innovation Reputation Benchmark
- Executive feedback session
- Platform setup
- Growth Team onboarding
- Initial Growth Intelligence roadmap
- Subscription recommendation
View Founder Member pricing options here. Founder Member pricing applies to companies that sign up before 15 December 2026.
Growth Predictor Guarantee
We are confident the assessment will reveal meaningful customer intelligence, revenue opportunities, or revenue risks that are not visible through conventional reporting, and that align with The Alpha Initiative goal of revenue growth 10% above benchmark. If not, we will continue working with you until it does. This guarantee applies to all Predictive Intelligence Assessments.
Following the assessment, you decide whether to continue with a Customer Validation Visibility ™ subscription and the other metrics that constitute the The Alpha Programme. There is no obligation to proceed after the initial assessment.
Ongoing Programme
The full Alpha Programme comprises an integrated set of metrics.
| Growth Predictor Metrics | Application | Rating by Investors |
|---|---|---|
| 1. Customer Validation Visibility ™ | Customer & Revenue Durability | |
| 2. Monetisation Maturity Visibility™ | Future Revenue Creation Capacity | |
| 3. Growth Predictor Score™ | Revenue Acceleration Trajectory | |
| 4. Growth Predictor Index™ | Benchmark your Competitive Position |
Although predictive intelligence from metric 1 and 2 can be generated very quickly, we recommend a few weeks to assimilate Customer Validation Visibility before progressing to Monetisation Maturity Visibility. Growth Predictor advisors are on standby to provide support.
Application of Predictive Intelligence
Application of the intelligence to enhance company performance is ongoing using the detailed analysis provided.
Repeat Measures
Repeat measures can be done at any time, however we recommend repeat measures mirror, where possible, the timing of Growth Predictor Index ranking updates released every 9 months. The rankings timetable is designed to offer participants a transparent competitive comparison over the next 3 years and beyond.
Baseline Update | 1st Update | 2nd Update | 3rd Update | 4th Update |
October 2026 | July 2027 | April 2027 | March 2028 | January 2029 |